Justin Herrera currently resides in the Bay Area/Santa Cruz and often shoots in Chicago and London, having previously been based in the Midwest and Europe. His cinematography is a creative blend of his taste in art, cinema, and style, while also serving as an example of his attention to detail and meticulous planning.
Justin’s narrative work has been showcased at notable festivals like the Cannes Film Festival and the Cleveland International Film Festival. His commercial work has aired on German television and theatrical networks. Additionally, he has worked in the corporate setting with a variety of Fortune 500 companies for their video production needs.
Justin aims to foster a safe, down-to-earth, and inclusive atmosphere on set. It is important to him that the projects he signs on have a cast and crew that is diverse and open-minded.
In addition to working as a cinematographer, Justin is also open to working as a color grader on select projects.
Storyboard & Pre-vis
A solid pre-production foundation saves time, reduces costly on-set guesswork, and ensures your creative vision is locked in before the cameras roll. Mapping out camera angles, movement, and scene composition so every department knows exactly what to expect on set.
Lighting Plans
Detailed lighting plans that diagram every fixture, reflector, and modifier in relation to the camera and talent, giving the gaffer and grip team a precise roadmap to execute the look efficiently.
Color Grading
Working in DaVinci Resolve with RAW or ProRes files, every grade is built from the ground up using color wheels, curves, and scopes to ensure each shot is balanced, intentional, and visually consistent across the entire piece.
